This comment echos the one from Maxim Zayakov, CEO of BulgariaSat: “People don’t realize that, for small countries and small companies like us, without SpaceX, there was no way we would ever be able to even think about space”
http://behindtheblack.com/behind-the-black/points-of-information/bulgaria-credits-spacexs-low-costs-for-making-its-satellite-possible/

One of the benefits of reducing the cost of getting to space is that more companies can afford to get there in order to do business. It is basic economics: lower prices and greater supply lead to greater demand. That is why it was predicted, a decade or two ago, that if launch costs were reduced then there would be more demand to get to space. It looks like the economic supply/demand model and the predictions are being proved correct.