Conscious Choice cover

From the press release: In this ground-breaking new history of early America, historian Robert Zimmerman not only exposes the lie behind The New York Times 1619 Project that falsely claims slavery is central to the history of the United States, he also provides profound lessons about the nature of human societies, lessons important for Americans today as well as for all future settlers on Mars and elsewhere in space.

Conscious Choice: The origins of slavery in America and why it matters today and for our future in outer space, is a riveting page-turning story that documents how slavery slowly became pervasive in the southern British colonies of North America, colonies founded by a people and culture that not only did not allow slavery but in every way were hostile to the practice.  
Conscious Choice does more however. In telling the tragic history of the Virginia colony and the rise of slavery there, Zimmerman lays out the proper path for creating healthy societies in places like the Moon and Mars.


“Zimmerman’s ground-breaking history provides every future generation the basic framework for establishing new societies on other worlds. We would be wise to heed what he says.” —Robert Zubrin, founder of founder of the Mars Society.


Available everywhere for $3.99 (before discount) at Amazon, Barnes & Noble, and all ebook vendors, or direct from the ebook publisher, ebookit. And if you buy it from ebookit you don't support the big tech companies and I get a bigger cut much sooner.

Bezos sells another $1 billion in Amazon stock to fund Blue Origin

Capitalism in space: Repeating a stock sale he did in May, Jeff Bezos this week sold another million shares of his Amazon stock to raise another $1.1 billion in cash to finance his Blue Origin rocket company.

The stock sale reduced his holdings in Amazon by 1.3% to 16.4% total.

With this much cash available, Bezos has the luxury of developing and building his business with no help from the government and completely free to do whatever he wants. This freedom puts him in a very enviable position.


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  • wayne

    related to Amazon itself-
    Last week of October Amazon acquired wholesale pharmacy licenses in 12 States, and signaled they would pursue a partnership or an outright acquisition of a pharmacy benefit manager.

  • Kirk

    In case anyone else here confuses as easily as I do,

    > The stock sale reduced his holdings in Amazon by 1.3% to 16.4% total.

    does not mean that he reduced his holding from a 17.7% share of the company to 16.4%, since that doesn’t come any near matching his overall net worth or Amazon’s capitalization. The original article’s wording, “The sale represented 1.3 percent of his holding and leaves Bezos with a 16.4 percent stake in the retailer.” makes it clearer (that he reduced his holding from about 16.6% to 16.4%) by putting more distance between the two “percents” which refer to different things.

  • ken anthony

    At that rate Bezos could operate without a profit for over 100 years. Is that good for Blue Origins or not? It certainly affects how he builds his company.

  • Anthony Domanico

    That’s an excellent point Ken Anthony. I’ve wondered myself if Blue Origin is truly being built to compete. SpaceX had to hit the ground running and emerged from the crucible of free enterprise and competition as a serious competitor.

    This harkens back to Mr. Zimmerman‘s argument that the Commercial Reupply Contracts should be carefully throttled to keep the companies competing as efficient and lean as possible. I think if you’re an engineer at Blue Origin it would be hard to resist thinking that more money can be thrown at problems.

    I hope they can start to generate profit in the near future. Until then it’s just an expensive hobby for Mr. Bezos.

  • Lee S

    Regarding the above comments….. seeing how Mr Bezos has run Amazon at a minute profit level, yet is now the worlds richest man ( so my 11 year old son told me today.. not fact checked….) I would not bet against him having a pretty good “long game” for his rocket business…..
    2 billionaires competing in the space game…. I love it! Finally we are living in the future!!

  • ken anthony

    My main concern is not Bezos’ competitiveness, but his tendency to want control over the lives of others. He has definite ideas about the right way and wrong way of things and govt. enforcement is perfectly acceptable to him (with himself excepted of course.)

    Musk is no saint, but much less inclined to want people regulated.

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