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Blue Origin determines New Shepard ticket prices by who you are and what you can pay

From the first commercial launch of Blue Origin’s suborbital New Shepard spacecraft in 2021, the company has refused to reveal what its standard price is for a ticket.

Now, after five flights and fourteen passengers, one journalist has determined that the company does not appear to have a standard price, but instead determines its prices depending on who you are and what you can pay.

Blue Origin doesn’t advertise price information on its flight reservation page. Passengers say they have paid from zero to nearly $30 million. Industry insiders say Blue Origin’s ticket price is tailored to individual passengers based on a variety of factors.

“It’s not about money; it’s about who you are, your social capital, whether you align with their launch purposes. It’s kind of a package deal,” said Roman Chiporukha, cofounder of SpaceVIP, a platform that helps the wealthy book space trips, including Blue Origin’s. Blue Origin declined to discuss its pricing strategy. [emphasis mine]

How very socialist of Blue Origin, to treat people differently depending on such factors. Under this policy, people have paid from zero to $28 million per ticket.

The ticket policy itself is not illegal — as long as the price differences are not related to race, ethnicity, sex, or religion. It is just unseemly to consider a person’s wealth and status in determining a price.

Conscious Choice cover

Now available in hardback and paperback as well as ebook!


From the press release: In this ground-breaking new history of early America, historian Robert Zimmerman not only exposes the lie behind The New York Times 1619 Project that falsely claims slavery is central to the history of the United States, he also provides profound lessons about the nature of human societies, lessons important for Americans today as well as for all future settlers on Mars and elsewhere in space.

Conscious Choice: The origins of slavery in America and why it matters today and for our future in outer space, is a riveting page-turning story that documents how slavery slowly became pervasive in the southern British colonies of North America, colonies founded by a people and culture that not only did not allow slavery but in every way were hostile to the practice.  
Conscious Choice does more however. In telling the tragic history of the Virginia colony and the rise of slavery there, Zimmerman lays out the proper path for creating healthy societies in places like the Moon and Mars.


“Zimmerman’s ground-breaking history provides every future generation the basic framework for establishing new societies on other worlds. We would be wise to heed what he says.” —Robert Zubrin, founder of founder of the Mars Society.


All editions are available at Amazon, Barnes & Noble, and all book vendors, with the ebook priced at $5.99 before discount. All editions can also be purchased direct from the ebook publisher, ebookit, in which case you don't support the big tech companies and the author gets a bigger cut much sooner.


Autographed printed copies are also available at discount directly from me (hardback $24.95; paperback $14.95; Shipping cost for either: $5.00). Just email me at zimmerman @ nasw dot org.


  • Jay

    Not a very good business model. I bet they factor in your Social Credit rating as well into that price when you answer “Who you are”. Bezos is probably subsidizing this sideshow to get away from the press on the BE-4 delays.

    Speaking of the BE-4, two days ago they installed a flight article engine at MSFC for commissioning tests. I do not know how long their testing will be, but I imagine it will take months for a successful commissioning.

  • Jay: What is your source for the BE-4 story at Marshal?

  • Jay

    Hi Bob,
    Sorry, I should have stated my source, it was on their twitter account: Blue Origin

  • Jay: Thank you. I think I’ll post a short update.

  • Col Beausabre

    “your social capital,” – Yes. let’s be just like those Chinese fascists.

    “Who determines my social capital?

    We do

    What is it based on?

    That’s a secret

    Hint, you shouldn’t have voted the way you did

    Isn’t that secret?

    Hah, hah, ROFLMAO, that’s a good one

    What’s my score?

    That’s a secret, but it’s not enough

    How do I appeal my score?

    There’s no appeal process as there is no appeal, our secret process is foolproof in its determination of your worth as a human being, you piece of human garbage”

  • Ray Van Dune

    Let me see if I can guess what Wm. Shatner paid.

  • Jay

    Jeff wanted Shatner’s Toupée as payment. That is the rumor…

  • Their monkeys; their circus. It is a rather arrogant business model.

  • Gary

    Bob, you need to see what they’d charge you for a ticket! ?

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