Beer on Mars

Capitalism in space: Budweiser’s goal to eventually brew beer on Mars will take its next step with the launch to ISS of a beer experiment in December.

To get the ball rolling, the famous beer brand is partnering with the Center for the Advancement of Science in Space, which manages the ISS U.S. National Laboratories, and Space Tango, a payload development company that operates two commercial research facilities within the National Laboratory.

Working with Budweiser’s innovation team, the group will send two barley-based experiments to the ISS as part of the next SpaceX cargo supply mission, scheduled for December 4. Budweiser’s barley seeds will stay in orbit for around a month before returning to Earth for analysis.

Seems right to me.