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Bob Smith out at Blue Origin

Though this change probably comes four years late, the CEO of Blue Origin, Bob Smith, announced today that he is resigning from the company, effective at the end of the year.

The company’s incredibly slow implementation of all of its projects, which begun when Smith took over in 2017, has made it something of joke punchline in the space business. Suborbital test flights of its New Shepard spacecraft went from almost monthly test flights to none for years. Its orbital New Glenn rocket is four years behind schedule, and it is still doubtful it will fly next year. And the company’s BE-4 rocket engine was also years behind schedule and even now has caused enormous delays for its one outside customer, ULA, delaying the launch of its Vulcan rocket by at least four years. As noted at the link:

Smith brought a traditional aerospace mindset into a company that had hitherto been guided by a new space vision, leading to a high turnover rate. And Blue Origin remains significantly underwater, financially. It is likely that Bezos is still providing about $2 billion a year to support the company’s cash needs.

Crucially, as Blue Origin meandered under Smith’s tenure, SpaceX soared, launching hundreds of rockets and thousands of satellites. Smith, clearly, was not the leader Blue Origin needed to make the company more competitive with SpaceX in launch and other spaceflight activities. It became something of a parlor game in the space industry to guess when Bezos would finally get around to firing Smith.

Smith will be replaced by Dave Limp, who had been Amazon’s VP for devices and services until last month. Whether he can get this company moving again is still an unknown, considering he was also involved in launching Amazon’s Kuiper satellite constellation, the development of which has been as slow and uninspiring as all of Blue Origin’s projects.

Genesis cover

On Christmas Eve 1968 three Americans became the first humans to visit another world. What they did to celebrate was unexpected and profound, and will be remembered throughout all human history. Genesis: the Story of Apollo 8, Robert Zimmerman's classic history of humanity's first journey to another world, tells that story, and it is now available as both an ebook and an audiobook, both with a foreword by Valerie Anders and a new introduction by Robert Zimmerman.

 
The ebook is available everywhere for $5.99 (before discount) at amazon, or direct from my ebook publisher, ebookit. If you buy it from ebookit you don't support the big tech companies and the author gets a bigger cut much sooner.


The audiobook is also available at all these vendors, and is also free with a 30-day trial membership to Audible.
 

"Not simply about one mission, [Genesis] is also the history of America's quest for the moon... Zimmerman has done a masterful job of tying disparate events together into a solid account of one of America's greatest human triumphs."--San Antonio Express-News

8 comments

  • Mitch S.

    Poor ol’ Bob Smith. He was doing fine by the old space industry standards.
    Judged against the the performance of programs such as SLS and Ariane 6 he was hitting the marks.
    He’s probably admired among many industry CEOs for managing to keep his job for so long in the face of such poor performance (The Jet’s Zack Wilson should be jealous).
    Just his bad luck that Musk became interested in space and created SpaceX.

  • Jeff Wright

    This reminds me of a rapper who wanted a manager (part of reality TV).

    What he really wanted was someone to tell his crew “no” when they asked for money—so he wouldn’t sound like the bad guy.

    Bezos likes being rich
    Musk likes being a futurist–who happens to be rich.

    What Blue Origin needs is the anti-Smith.

    When I think of the kind of executive Blue needs—I imagine Charles Dance’s Tywin Lannister as the hand looking down on Bezos and saying “if you’re quite done fondling your little play-toy Bubbles there, we have business to discuss.”

    Someone with stones not afraid to make his boss mad.

  • Gealon

    I could make a joke about Smith’s performance being Limp, but I won’t. We’re adults after all. :P

  • Ray Van Dune

    FTA: “Alexa, put something into orbit.”

    Alexa: “I’m sorry Dave, but I’m afraid I can’t do that.”

  • Tom

    Blue Orin’s development strategy was/is NOT transparent nor is it “Agile”. The first is tolerable (just ask the Chinese) but not doing the timely testing and sifting through the enlightening failures is just inexcusable. The blame may lie a level or two above Mr. Smith’s pay-grade but he owned the project plan.

  • Jeffrey

    Well, he will probably get hired at NASA. He is about their speed.

  • Concerned

    If Amazon starts to slow, maybe even just a bit, Blue will be sold off so fast, it will be the first agile thing Bezos ever did.

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