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The competition heats up: The Russian company that owns the Proton rocket is considering a redesign that would allow them to launch two satellites on one rocket.
Launching two or more satellites during a single launch is not ground-breaking technology, but the Russian have never done it with their Proton. If they make this change, it will allow them to reduce the cost for a commercial launch considerably, thus making them more competitive against companies like SpaceX. That they have decided to consider this now, after almost three decades of commercial operation since the fall of the Soviet Union, is more proof that the low prices of SpaceX are forcing innovation and an effort to lower costs across the entire launch market.
Update: My statement above about Proton never launching more than one satellite is wrong. They have done it numerous times, something I am very aware of but for some reason completely forgot when I was writing this post. (The jet lag from the trip to Israel must still be affecting my brain.) In fact, they have just rolled to the launchpad a Proton with two communications satellites on board, a fact that makes the story at the first link above very puzzling.