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Cool image time! The photo to the right, reduced to post here, was taken on August 25, 2019 by Lunar Reconnaissance Orbiter (LRO). It shows an oblique view looking west just after lunar dawn of an unnamed 13-mile-wide crater in Mare Moscoviense on the far side of the Moon. From the caption:

Mare Moscoviense is one of the few volcanic plains on the farside, which is largely comprised of ancient cratered highland terrain. The fact that the farside was strikingly different from the familiar nearside was a surprise when the Soviet Luna 3 spacecraft returned the first farside images in 1959. The highland crust is thicker on the farside than on the nearside, which is thought to have inhibited magmas from reaching the surface as frequently as they once did on the nearside.

As seen in the image above, Mare Moscoviense lies within a large impact basin, the formation of which thinned the local crust, perhaps making it easier for lavas to erupt that would have otherwise stalled below the surface. But why does this global asymmetry in crustal thickness exist? This is still a mystery, like the origins of the large-scale asymmetries observed on Mars and Mercury, though ideas like a giant impact event that stripped off a portion of the crust or asymmetric overturn of the mantle have been proposed.

Note the dark shadow obscuring the foreground on the left. It appears from the topography in the overhead map at the link that the ridgeline that marks the eastern border of Mare Moscoviense is just high enough at dawn to keep the mare in shadow while allowing the sun’s dawn light to peek over and illuminate the crater’s rim. That ridgeline however only extends so far to the north, thus allowing sunlight to hit the plains on the right sooner.