Faced with stiff competition in the launch market, Europe struggles to come up with a competitive replacement for Ariane 5
Faced with stiff competition in the launch market, Europe struggles to come up with a competitive replacement for Ariane 5
“I strongly believe we have to decide, as quickly as possible, to develop a new-generation launcher to be competitive in the market as it is forecast, and with the competitors,” [ESA Director General Jean-Jacques] Dordain said at the Berlin air show last month, a reference to new launch vehicle developments in India, China and the U.S., where Space Exploration Technologies’ low-cost Falcon 9 is challenging the global launcher market.
While space cadets might argue about launch prices till the cows come home, the actual competitors in the industry know better: SpaceX’s low prices are real and are forcing everyone to find ways to lower costs or lose business.